From AdAge (read original article)
NEW YORK (AdAge.com) — Even in recession, there’s an upside opportunity. And there might be billions of retail dollars up for grabs for smart marketers able to expand their footprint by taking advantage of cheaper leases.
The downturn that began in December 2007 has been disastrous for companies including Circuit City, Steve [...]
From Ann Handley (of MarketingProfs.com) for American Express Open Forum:
Dec 29, 2009 -
What do bacon, Bogota, yumberries and Foursquare have in common? They are all on the list of 100 Things to Watch in 2010 by the marketing communications company JWT.
Certain trends on the list suggest clear implications for businesses. JWT’s Ann Mack says that [...]
From ReadWriteWeb
Location-based social network Brightkite announced this morning that it has added what it calls the first mobile Augmented Reality advertising for U.S. markets to its AR layer in the Layar augmented reality browser. Augmented Reality (AR) is a class of technologies that place data from the web on top of a camera view of [...]
