Top 20 Super Bowl Spots of All Time – Ranked by CreativityOnline

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Endeavour Marketing and Media

February 2nd, 2010 | Category: Creative Corner | 3 comments

The Coming of the “Splinternet”

From the blog – Groundswell

The Splinternet means the end of the Web’s golden age

by Josh Bernoff

The golden age of the Web is coming to an end. Prepare for the Splinternet.

As we all gird for the launch of the Apple Tablet, take a moment to step back and realize what all these new devices are doing. [...]

February 1st, 2010 | Category: Social Media & Social Networking, Strategy | One comment

The New Marketing Tactic of being “REJECTED!”

CHICAGO (Reuters) – The marketing buzz that a Super Bowl television commercial creates is invaluable to advertisers, whether it gets broadcast or not.

With a national audience that could reach an estimated one-third of 300 million Americans on February 7, the National Football League’s championship game is more important than ever for companies and advocacy groups.

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February 1st, 2010 | Category: Media Planning and Placement, Strategy | Leave a comment